What Is Clean Language?

I talk a lot about Clean Language on this blog. But you may be wondering what Clean Language is, and why it’s interesting. So (thanks to a nudge from a friend on Facebook) I’ve decided it’s time for a few short introductory YouTube videos. Here’s the first one: If you prefer to read your introduction,…

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Your Problem With Solutions

Have you ever been explaining to someone how they can solve their problem… when you realise their eyes have glazed over? They’re not listening. Your plan is probably brilliant. After all, you have all the knowledge, the experience, the qualifications to provide the perfect solution. But no matter how excellent it is, it’s just not…

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“This will have a very profound effect”

Peter Wright’s very kind review of my brand-new video, The Mind Readers’ Guide To Metaphor Part 1: Hearing Hidden Metaphors, is below. Look out! The video will be published any day now. Sneak peek here Metaphor is all around us. And it’s our most widely used form of language born, as it is, out of…

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"This will have a very profound effect"

Peter Wright’s very kind review of my brand-new video, The Mind Readers’ Guide To Metaphor Part 1: Hearing Hidden Metaphors, is below. Look out! The video will be published any day now. Sneak peek here Metaphor is all around us. And it’s our most widely used form of language born, as it is, out of…

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Leveraging the Unconscious Mind

At least 95 per cent of “thinking” occurs outside our conscious awareness. All kinds of things are going on in our bodies, and in the shadows of our brains, that we’ll never become aware of. And this unconscious processing is, to a large extent, what drives our behaviours. As Daniel Wenger puts it in The Illusion…

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