What Is Clean Language?

I talk a lot about Clean Language on this blog. But you may be wondering what Clean Language is, and why it’s interesting. So (thanks to a nudge from a friend on Facebook) I’ve decided it’s time for a few short introductory YouTube videos. Here’s the first one: If you prefer to read your introduction,…

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It’s All About You And Me

Here’s something I bet you never realised. Apparently, the pronouns you use can reveal your personality. Not only that, but your use of pronouns changes depending on how stressed you are, or where you’re sitting in the hierarchy of your social group – among other factors. That’s the amazing claim by James Pennebaker in his…

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It's All About You And Me

Here’s something I bet you never realised. Apparently, the pronouns you use can reveal your personality. Not only that, but your use of pronouns changes depending on how stressed you are, or where you’re sitting in the hierarchy of your social group – among other factors. That’s the amazing claim by James Pennebaker in his…

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Making People Fit

I heard a fascinating interview this morning with¬†Nassim Nicholas Taleb, the author of the best-selling books The Black Swan and Fooled by Randomness. His new book is called The Bed of Procrustes. And in that metaphor, as you might have guessed, lies a tale. Procrustes is a character from Greek mythology who owned an inn…

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X-Ray Listening is like…what?

I’m working on a brand-new product at the moment, part of which highlights the link between two legendary hypnotherapists – Milton Erickson and David Grove (creator of Clean Language). One of the key things they had in common was a passion for metaphor. They took slightly different viewpoints, of course (more on which when the…

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